Mr. Keith Kitz

Choose Logo Logo

Choose Love Button on Branded Card

Choose Love Buttons

Choose Love Poster

Developed for a series of self-enrichment events entitled Choose Love, the logotype was created to be instantly recognizable, as well as inspirational. By stacking the eventʼs name, and carefully editing key letterforms to maintain legibility, a heart appears to connect the words ‘choose’ and ‘love,’ bringing emphasis to the eventʼs mission.

The Choose Love experience combines a variety of creative exploration sessions, guided meditation, and yoga to help participants gain personal insight. The visual campaign included the development of the Choose Love logo, promotional posters, and event branded buttons distributed to participants.

Photography: Keith Kitz, One Man's Studio, and TJ Vissing, OMS Photography
© Keith Kitz, all rights reserved.

Skills

IT Typography Adode InDesign Adobe Illustator Adobe Photoshop	Crafts/Manual Prototyping Poster Design Photography
Languages English	Other Brand Development Print/Collateral Design Identity/Logo Design