McDonald's Big Picture Design Challenge 2009
There have been big changes at McDonald's recently - from new menu ranges to re-designed restaurants. Calling all design students and recent graduates, here's your chance to get in on the action and showcase your talent!
The Design Institute of Australia invites Australia's and New Zealand's best young designers to submit entries into the inaugural Big Picture Design Challenge.
THE CHALLENGE: Design outstanding images destined for any surface or area at McDonald's restaurants, which define and promote Australia's and New Zealand's diversity.
OPPORTUNITY: See your designs in McDonald's restaurants. $4,000 in cash prizes to be won!
Committed to supporting and actively promoting design and designers since 1947, the Design Institute of Australia (DIA) is the voice for design in Australia. The DIA is a membership body representing professional designers and design businesses from across Australia.
For over 35 years, McDonald's has been a part of the fabric of Australian society with over two thirds of stores owned and operated by small business people. In recent years, McDonald's Australia and New Zealand has taken a contemporary approach to refurbishing its restaurants with the help of the region's best designers. Architecture and interior design featuring photography and illustrative graphics have become an integral part of communicating McDonald's brand and providing unique and interesting environments for their customers.
Through a partnership between the DIA and McDonald's, the Big Picture Design Challenge will provide a unique opportunity and platform for young designers.
Entry Process
- Step One: Read the General Information and Terms and Conditions
- Step Two: Download the Big Picture Design Challenge Entry Pack
- Step Three: Get Creative!
- Step Four: Using the McDonald's interior and exterior images provided, demonstrate how your image could be used in a McDonald's restaurant
- Step Five: Register and upload your Entry by 12 October 2009
Important Dates
- Entries Close 12 October 2009
- Finalist Submissions Close 13 November 2009
- Results Announced 18 November 2009
- Melbourne Exhibition 23 November 2009
- Finalist images available for McDonald's restaurants January 2010
Contact Details
- Caroline Benzie
- National Program & Events Officer Design Institute of Australia
