DESIGNTIDE TOKYO is a trade show conceived with the vision of continually proposing new products, scenes and ideas. While focusing on interior design and commercial products, this event also brings together carefully selected work from a wide variety of fields.

Traditional Japanese arts and crafts coupled with leading edge technology – today Japanese design is an essential influence in the global market like never before.

The world of Japanese car design set against the backdrop of Japan’s unique culture is explored in a sophisticated new exhibition at the Science Museum, from 29 November 2008. Japan Car, an exploration of the car as a "mobile cell", has been conceived by two world class names from outside the world of automobile: Kenya Hara, the man responsible for much of the success of Muji, and Shigeru Ban, the distinguished Japanese architect currently designing a new satellite gallery in Metz for Paris’ Pompidou Centre.